Galaxy is launching a new campaign to highlight its “fresh, contemporary and modern” repositioning, which it hopes will appeal to younger consumers. [embedded content] Galaxy is future proofing its brand with a “fresh, contemporary and modern” repositioning it hopes will appeal to a younger generation. The iconic chocolate brand is ramping up innovations and launching
Email marketing campaigns are only effective when messages reach inboxes. And then, even if your email makes it to the inbox, will it be opened and read? Best practices for successful inbox placement and open rates have evolved over the years, leading to an abundance of new and old myths surrounding deliverability, subject lines, and
This is the latest installment of our series focused on the ways social platforms and ad strategies are evolving. Instagram advertisers and businesses on WhatsApp, for the most part, are well aware the platforms are owned by Facebook, but whether or not users know this detail is up for debate. This is likely to change
Multi-channel attribution modeling is complicated. But without it, you won’t know what marketing activities are actually leading to higher ROI and better results. Learn more: https://hubs.ly/H09rQFs0 *** Sure, you might know what landing page a customer converted on … but what about all the social posts, content, and site pages that also influenced their decision
Who says you need money to market your business. That’s one of the biggest myths in online marketing. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ Heck, online marketing is popular because it allows the little guy to compete with the
Sales Funnel & Conversion Funnel Optimization Tips – Increase Your Lead Flow! Want to get more leads and sales from your marketing? Build better conversion funnels! In this video we’ll breakdown 7 tips on how… A good strong conversion funnel for each and every product or service you offer is key to marketing success. But
Stop working inefficiently! Learn how to use the HubSpot CRM to accelerate your business’s growth in this free lesson: http://bit.ly/2Iqcz2Q 80% of sales require 5 follow-up phone calls after the meeting, yet 44% of salespeople give up after one follow-up. Don’t let your clients be a part of the 44%. As a best practice, every
A new wave of packaging-free trials could help end excess waste, but without packaging brands will need to find new ways to differentiate as some of their most recognised assets will disappear. A host of brands and retailers have been addressing the plastic waste problem but the recent move towards packaging-free innovations has prompted a
Facebook hasn’t been having a great time lately, at least in terms of public reputation. In the Cambridge Analytica scandal, Facebook was accused of mishandling private user data – a move that inadvertently exposed the personal information of 87 million people to a political analytics firm. In response to this, the Federal Trade Commission (FTC)
Learn more about the software in a demo: http://hub.am/1oI8nL0 The world has changed, and it’s time to transform how you market and sell to match how people shop, buy, and share experiences online. That’s why we built HubSpot. With HubSpot’s award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and
In this video I’m going to share with you my #1 organic marketing strategy. If you use this strategy, you won’t need paid ads. Google generates over a 100 billion dollars through paid advertising per year. Facebook generates over 40 billion a year in revenue through paid advertising. Today I’m going to share with you
So you have a great business idea you want to fund on Kickstarter. How do you attract attention and get more people to fund your project? Here are some social media and advertising tips that will help you create a successful campaign. To get help from experienced pros like Brandon, visits us at https://www.marketing360.com/.
SEO algorithms change constantly. In today’s age, one of the best ways to get content to rank on Google is to use topics clusters and pillar pages. Learn how in this free lesson: http://bit.ly/2JJ54b0 Content marketers are constantly battling for the attention of their audience. But with all the content being published online, search engines
Presenter Kelly Cates and ex-pros Jon Walters and Steve Sidwell on Liquid Football. As the 2019/2020 Premier League season kicks off tonight (9 August) with the clash between Champions League winners Liverpool and newly promoted Norwich City, Paddy Power is ratcheting up its focus on becoming the bookmaker of choice for football fans. The gambling
This time last year, Instagram ad spend growth was skyrocketing, with reports the platform was seeing four times the rate of ad spend growth than Facebook. This trend appears to be leveling out, according to Kenshoo’s quarterly trends report for the second quarter of 2019. The ad management platform reports Instagram ad growth is “now
Want to learn how to boost posts on Facebook, the right way? Take HubSpot Academy’s free Facebook Ads Training course today: http://bit.ly/2GEBHUA Then continue on to our comprehensive guide to Facebook marketing to create loyal fans and grow your business: http://hubs.ly/H06VmKz0 If you have a Facebook Business Page, you’ve probably seen the little blue button
Writing blog posts aren’t hard. Follow these tactics and you can write an amazing blog post, fast. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ Step #1: Take your time writing your first few blog posts – this will help you
Want to build your digital presence? Here are 7 digital marketing tips you can use to grow your business online! Step 1: Develop a Conversion Based Website Don’t settle for terrible design. Your website is often a customer’s FIRST interaction with your business so make sure you’re putting your best foot forward. UXi® Websites Step
WHAT IS INBOUND? // It’s how 137,000+ people are transforming business. Take the UPDATED HubSpot Academy Inbound Certification to level-up your business strategy: http://bit.ly/2IqjOLU Inbound is a fundamental shift in the way you do business and is a philosophy based on helping people. The inbound approach to doing business is more human and customer-centered. Learn
Marketers in-house resources despite performance gap To in-house, or not to in-house? It’s a common conundrum. But new research reveals the majority of marketers plan to continue in-housing resources despite falling short of companies’ expectations. As marketers look to save on costs and gain control, many are giving agencies the cold shoulder. But research from
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Instagram Marketing Partner caught scraping data. Instagram has sent HYP3R, one of its former ad
Most people treat strategy like it’s to-do list. And that’s how businesses find themselves executing on too many competing priorities. Learn more on how to create a strategy on ThinkGrowth.org: https://hubs.ly/H09RNnF0. Or read more from Steve Blank on startups at steveblank.com. *** As the VP of marketing, I had it all figured out. I could
In this video I’m going to share with you how I write a blog post – from start to finish. Have you read any one of my blog posts and found that they all follow a similar format? And it’s not out of a coincidence. It’s for a reason. Because that formula helps me generate
Are you starting a new business or reinventing your company? Here are 6 steps towards building an amazing company brand and image that will stand the test of time. Step #1 – Decide who you are and what you stand for At the core your brand should be a reflection of you and your values.
Social ROI isn’t easy to measure, BUT you can and should put systems in place to regularly track your return on investment. This full, free lesson covers all the ways to do so: http://bit.ly/2OUMPPC
Gillette Labs will focus on attracting smart tech enthusiasts as the brand looks to attract younger consumers through a new purpose and different routes to market. Gillette has launched premium division Gillette Labs as it looks to appeal to a wider audience, particularly high-end consumers and early tech adopters. Innovation is key to the strategy,
Twitter announced on Wednesday it will be removing third-party data sources from its ad platform early next year, according to the Wall Street Journal. “Twitter is streamlining the way in which advertisers use audience data and shifting focus to the Twitter Ads API, which ultimately improves outcomes through technological advancement and developmental flexibility for our
A bot wrote an episode of Bob Ross’s “The Joy of Painting.” Here is that episode, acted out according to the script, right down to the knives and not-so-friendly clouds.
I’ve spent a ton of money on Facebook ads, hopefully you can learn from the EXPENSIVE mistakes I’ve made. ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog Do you know what the most popular advertising network out there is? Google AdWords.
As the legend goes…An old Cherokee was teaching his grandson about life. He said to the boy, “A fight is going on inside me. It is a terrible fight and it is between two wolves. One is evil – he is anger, envy, sorrow, regret, greed, guilt, lies, superiority, and ego. The other is good